4 Highly Successful Direct Marketing Methods and Become a Successful Small Business Overnight

Do you own a small business? Are you struggling to get recurring business from your existing client base? If these are questions that you need an answer to the following 8 successful direct marketing methods may just transform your firm and help you become a successful small business overnight.

Email marketing to your patron base has the potential to drive repeat sales, referrals and increase the lifetime value of your client. It is very affordable. However just because it’s inexpensive doesn’t mean its that easy. You see I constantly see many small businesses making the same mistakes because they don’t follow or include any successful direct marketing methods.

Here 4 highly successful direct marketing methods that will help you generate further responses from your list. You will be flabbergastered by the outcome:

1. People always seem compelled to respond to your ad coupon when there is a free prize or gift being given away. On the whole folks get excited when they see or hear the word free, particularly when it is for something they have on their radar. Which is why it is such a persuasive word to include in your copy to your reader. Get some kilometers out of your free gift by not giving it away immediately.

2. Strike a chord with your reader of the problems they may be experiencing. By offering them a viable answer to their problem you set yourself as the expert thus you turn into part of the key to their quandary. By asking questions they can only answer either yes or no.

3. A before and after story always gets attention. Folks find it irresistible to examine an excellent success yarn and if your ad copy is compelling enough your reader will actually observe themselves in the narrative. Using photographs so as to highlight the before and after when the obstacle was resolved after a customer uses your product or service is enormously effective.

4. Make a list of all the celebs and famous people who actually benefited from the use of your products and services. Include their names to add credibility and a touch of pizzaz to your ad copy. If you have photographs or a personal testimonial your response with be catapulted into orbit.

The next time you sit to create your direct marketing campaign be sure to incorporate one or more of the highly successful direct marketing methods and watch as your marketing campaign generates many leads and increased sales so you have a successful small business.

Before Starting An Online Business Opportunity Here Are Some Facts to Consider

Every day millions on millions of Internet users get spam emails, many entice you with attention getting titles in the subject line. Tired of making your boss rich? Are you sick of Mondays? Want financial freedom? Want to work at home? The list goes on and on!

They offer all kinds of scams to get rich with, get paid to go shopping, filing out easy surveys and make money, make big money surfing the web, you name it, it’s out there. Who wouldn’t want the luxury of working from home and being able to spend more time with their families?

Just, what is the real bare bones truth of starting your own online business opportunity and working from home? Many on the Internet have their individual stories of how they started out with nothing and become a millionaire overnight, all the while working from the comfort of their homes.

How many emails have you received with the promise of you being able to do the very same thing they did to achieve your goals in life? First, your enticed to sign up and get your free offer that they give to everybody, you’re not that special, then they make you the real offer to buy their e-books, software, or subscribe to their marketing course of some type and then you too can achieve your financial dreams.

Many of the younger generation of today don’t realize that multi-level marketing or sometimes referred to as MLM was around before the Internet was born, but since the advent of the Internet, MLM has skyrocket to the third heavens.

One of the prominent enticements of today is the offer to “get in on the ground floor”, just sign up and start building your business with all the spillover that you will receive because, you signed up on the ground floor of the business.

Most people think it’s a cake walk to market and build a business working from home and fail to understand that it is hard work when you are starting out in business, as the proverbial saying goes “there is no free lunch”.

Let this be known by all that is thinking about starting an online business opportunity or whatever kind of business your thinking about starting, you will have to tend to your business on a daily bases, putting in long hours and some heartaches along the way, if you are to be successful. And if you’re not willing to put in the effort, your time is better spent on something other than starting a business.

To listen to the rhetoric on the Internet about building your business overnight is nonsense, there’s no shortcuts, potions or locations, No marketing strategies that will make you wealthy overnight without hard work and planning.

Home Based Business Overnight

What is a home based business? How can you make an additional income on your spare time, how can you leverage on your network of friends, family, and co-workers. I was looking for a new business idea that would be easy to set up, and would spread all over the internal as a viral video.

The first step was put together a quick business plan, get a product, test a product (in this project a screen saver using footage of my own aquarium), once the final product was completed was time to start the marketing process.

First I had to build a website that would receive the potential customers; they would be redirected to the website, once the trial version of the screensaver would expire. I used my existing account at PayPal to install “Buy Now” button on the website.

From this point on, I started sending emails to all my friends, family and co-workers, asking then to forward my email with the link to the screen saver website. I was impressed with the instant traffic I was able to get from the chain of emails alone, and I was happy I was able to leverage on my network of contacts.

All I am missing to have this totally running on auto-pilot, is to automate the delivery of the program activation code, currently when a customer makes a payment at PayPal, I receive an email with the customer information and have to manually send the registration code to the customer.

I wanted to share this experience with all entrepreneurs out there who are thinking about the first step to start they own business. Believe and you can (and will) achieve it.